After two years of community development and outreach, the Artisans Center of Virginia celebrates the inauguration of the Harrisonburg-Rockingham Artisan Trail. The 29th Artisan Trail in the Commonwealth features 89 artists, artisans, agri and aqua-artisans, cultural attractions, hotels, B&Bs and restaurants. The trail’s new map/brochure gives visitors a road map to an exciting visitor experience throughout Rockingham County and the City of Harrisonburg.
The Harrisonburg-Rockingham Artisan Trail
The Cultural Crossroads of the Shenandoah Valley
Community members on the artisan trail management team representing the arts, agriculture, and the region’s hospitality and cultural attractions met for two years, planning and engaging the communities in a coordinated effort. Thisapproach to economic development, based on the successful Artisan Center of Virginia business model, is designed to strengthen communities and increase the visibility of artisan and agri-artisan entrepreneurs to the public, and help the business community network find new strategic partners and foster new business innovation.
This area’s rich agricultural heritage, breathtaking scenery and centuries of history have shaped the region and inspired so many of the local artisans.The Harrisonburg-Rockingham Artisan Trail also promotes economic development and tourism for the region. With its emphasis on locally produced products and locally owned and operated businesses, visitors have many enticing opportunities to support the region’s economy.
Visitors can pick up a copy of the full color, descriptive map/brochure at Virginia Welcome Centers, from tourism offices or visit ArtisanTrailNetwork.org to plan their artisan trail adventures
Now visible all across the region, locator artisan trail signs are in place at participating trail sites to help visitors navigate the trail.
March 11, 2017
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